ASICS is at the forefront of the world performance sports market as undisputedly the leading running shoe brand for enthusiasts and professional athletes alike. Whether at professional sporting events, the Olympics or an everyday run around a park, ASICS is the runner’s choice, providing comfort, support and a superior ride.

Since its founding in 1949, ASICS has been committed to getting the world moving through sports. Our vision has been to “Create Quality Lifestyle through Intelligent Sport Technology so every individual can live with a sound mind sound body” and our mission to provide goods and services that promote healthy and fulfilling lifestyles throughout the world.

These standards will remain hallmarks of the brand as it innovates and develops well into the 21st century.

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