Joel Benton profile picture

Joel Benton

Ambassador

Joel is the co-owner of Run Company, the fastest growing specialist running retailer and etailer in the UK (runcompany.co.uk). Joel also has one of the UK’s longest running streaks having run at least 5K every day since jan 1st 2011 and is passionate about encouraging everyone to put their shoes on and get outside. To break up his streak he is trying to run with and chat to as many interesting runners as he can. His motto is: a slow run is better than no run.

Subscribe to our Newsletter

Join 60,000 other runners and keep up to date with news from the National Running Show!

  • Special offers & promotions
  • Participating brands & discounts
  • Event features
  • Speakers and experts
Subscribe I want to exhibit

Our Awards

We are thrilled to have received the following awards:

EN Awards, 2020
Best Covid Lockdown Fundraising Initiative
WINNER

AEO Awards, 2020
Best Consumer Show
WINNER

AEO Awards, 2020
Innovation Award
WINNER

AEO Awards, 2018
Best Consumer Show Launch
WINNER

EN Indy Awards, 2018
Best Launch
WINNER

EN Indy Awards, 2018
Best Show Director
WINNER

EN Indy Awards, 2019
Best Show Feature
WINNER

EN Indy Awards, 2019
Best Consumer Show
WINNER

EN Indy Awards, 2018
Best Feature Area
Finalist

EN Awards, 2018
Show Rising Star
Finalist

AEO Awards, 2019
Marketing Campaign of the Year - Consumer
Finalist

AEO Awards, 2019
Best Consumer Show
Finalist

EN Indy Awards, 2019
Best Show Director
Shortlisted

EN Awards, 2019
Show Rising Star
Shortlisted