MedalMad is the virtual running and running community. MedalMad is designed to inform, inspire and support people to achieve their goals through running challenges. Each challenge is different and each medal that is achieved is exclusive. Challenges are stuitable for those just beginning on their running journey to the more experienced runner. Medal Mad is part of Active Connections Limited, a not for profit organisation and award winning Social Enterprise that helps people to connect to the benefits of sport and physical activity. All profits from MedalMad go into supporting people through a number of programmes.